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To grow a money tree, plant a seed

Often, we embrace and practice ideas that we find difficult to articulate clearly to others. I found someone who put their finger on a topic I strongly believe in, but sometimes struggle to get across to my clients. Here’s what Ramit Sethi says about motives behind most of business initiatives today...

This is the common pattern we find today:
1. Somebody launches something
2. He tries to make money
3. Then he tries to make it valuable and useful

In reality, this is how we should be approaching things:
1. Launch something useful
2. Nuture this value
3. The money will come

All this from a guy who writes a blog called I will teach you to be rich. I think he’s onto something. Read his posting.

November 16, 2005 in web strategy | Permalink

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